Monday, July 14, 2008

An Author Who Did Everything Right with PR

Check out this story from Yahoo's OMG site on Brad Pitt and Angelina Jolie's choice of baby names

Did you notice how author Pamela Redmond Satran was listed as the baby name expert?

While I don't know for sure, I bet that Pamela or her publicist sent a press release to members of the media, giving her insight about the names of little Knox and Vivienne.

You can do that too!

Savvy authors know to pay attention to current events. When a news story breaks with something related to your book topic, the time is hot for you to let the media know that you have information that relates to the story.

You can start locally for best results. Get your local media to think of you when they need a local expert to comment on a story.

Then, after you have a bit of experience, branch out to the national media.

Learn more about this topic in my fr.ee interview with Larina Kase on Wednesday, July 16. To register or learn more about the call, click here

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